Did you know that more people are browsing the internet using their phones compared to their desktops? Yes, it’s official. More people are now using their smartphones compared to other devices for their internet needs. This means that app designers in Sydney are updated about the latest design trends when it comes to apps. It...Read More

All website owners know how hard it is to get people to visit your website. This is why the last thing you want to do is to chase them away. Your website’s goal is not only to attract visitors; it’s actually to get them to stay which is why bouncing is a very big deal....Read More

UX or User Experience is an ever changing field. There are always new practices and theories that keep cropping up and explaining them can take some time because it’s not something that can be tweeted or just blogged about on social media platforms. Keeping your UX skill up to date is an ongoing process and...Read More

Designers are always looking for tools, tips and tricks to make their jobs easier. Good tools such as extensions can help speed up the process and improve workflow. Here are some of the best Chrome has to offer. Window Resizer This is a good tool because designers are usually using 27-inch screens when working. This...Read More

Almost anybody can have a website up and running these days. But that doesn’t mean to say that just because your website is live it’s optimized. Design matters because it only takes 0.05 seconds for people to form an opinion about your website. Most of this opinion is influenced by the design. This means your...Read More

Hurray! Your website is almost done. All that’s left to do is to add some pictures. But wait! Before you grab a random stock photo on the internet, there are some things you should Images are very important when it comes to your company branding. It defines your company, product and service and tells customers...Read More

When we talk about UX (User Design) we always think about usability. However, UX is broader these days and covers more than usability. Just like web design tools, UX design is evolving. Whether you want to improve your workflow or just want to find out if you’re practices are within industry standards, here are some...Read More

Good design is important because it boosts user experience. When a website’s design is good, it makes users spend more time and when it’s not it leaves them frustrated. However, a beautifully made website is useless if it can’t be found on Google. This is why SEO is important. It increases your SERPs which drives...Read More

What does it take for an app to be successful in today’s market? Functionality is a good start. According to data, there are approximately 2.8 million apps in the Google Play Store while the Apple App store has 2.2 million. While many apps are used today, not all of them are downloaded. This is primarily...Read More

Retention rates from Statista are quite disheartening.  According to their data 55% of mobile app users will abandon the app one month after downloading it. 68% will abandon it after 3 months and 21% of mobile app users will abandon an app after only launching it once. This means that many users will abandon an...Read More

If you’ve been to websites then you know that there will be time when you have burning questions that need to be answered ASAP. Most websites and companies go for the typical FAQ format that addresses some or all information needs of their users. However, what they don’t realize is that their FAQs often miss...Read More

 1 – Intro to UX and FinTech You can immediately relate to the feeling associated with the financial tools and solutions used by people in the fintech industry. Some evident adjectives to describe the overall experience can consist of ‘bland’ and ‘boring’.The need is for UX to be applied specifically to the fintech domain and...Read More

11 Amazing Benefits of UX Benchmarking and How to Conduct an Effective One UX benchmarking is the process of measuring and tracking the performance of your website or any other digital products over time in relation to a particular standard. For a website it refers to comparing a particular website’s performance against that of its...Read More

A Short History of User Experience UX We live in the age of the consumer- these days, customers are more informed than ever, and consequently, expect more than ever. User experience is more important than ever, in fact, according to a recent Walker study, it will overtake product and price as the key brand differentiator...Read More