The world of marketing has been transformed by technological and economic changes in recent years. Both businesses and consumers have become increasingly sophisticated. Although it hasn’t quite led to the eradication of traditional marketing, the internet has revolutionised conventional marketing practices and greatly contributed to the appearance of new ones. As an entrepreneur, you need...Read More
It seems like despite the world’s best efforts, the coronavirus disease (Covid-19) is still hanging in there. Millions of people have been infected worldwide and thousands have died since the virus was first detected late last year. As a result, many businesses have been forced to permanently or temporarily shut down. The Covid-19 pandemic is...Read More
Compared to many countries in the west, Australia has handled the coronavirus disease (Covid-19) pandemic really well. Thanks to political leaders heeding the advice of health experts, infection numbers in the country are down and many businesses are now open. After weeks of lockdown, consumers are excited to stretch their legs while many businesses are...Read More
The coronavirus disease (Covid-19) pandemic has turned the world upside down. Many businesses were forced to close down and some of them remain closed even though restrictions are starting to ease around the world. With this in mind, many businessmen are wondering if they should continue marketing. The pandemic is still raging and many citizens...Read More
Due to the Coronavirus Disease (Covid-19) pandemic, the world is going to enter a recession this year. Many businesses are shut around the world and many governments are imposing stay-at-home restrictions. As the world continues to grapple with this disease, closed businesses, wearing of face mask in public, skeleton work forces and other changes to...Read More
As we know by now, the Corona Virus Pandemic (Covid-19) is disrupting businesses around the world. What started as an outbreak of a new disease in Wuhan China is now a global pandemic with thousands of people infected and many governments imposing lockdowns and shelter-in-place orders in a bid to flatten the curve. Because of...Read More
Emailing newsletters is one of the best ways to keep in touch with your customers. They make people come back to your site regularly and keep customers informed about a certain topic. However, before readers can reap the benefits of your newsletter, they have to sign up to receive it first. So how do you...Read More
To popup or not to popup? There are many websites out there riddled with popups. They are distracting, annoying and at times frustrating to deal with. These unwelcome blurbs ask you to subscribe or ask if you need help. There are times when popups startle you. Why do companies use popups? What is their purpose...Read More
Many businessmen know how hard it is to succeed in the business world. Many of us think that we have done “everything” we can to make our business grow. Many hours were spent developing the perfect product and thousands of dollars were poured down into boosting marketing efforts to get your brand out there. If...Read More
#mobile website vs. #mobile application development: Which #marketing strategy to Pursue? When eying for the best #mobile marketing strategy, you’ll need careful consideration for a number of important factors like: target market, budget, purpose, and needed features. Whether you choose the path to develop mobile website alone, or opt for mobile application development, or the...Read More
