For many businesses, organic search still matters in terms of referral. According data from Hubspot, 94% of traffic comes from organic search. Therefore incorporating search engine optimization (SEO) in your marketing strategy is as important as it was 20 years ago. In the old days SEO experts focused on backlinks, meta data and on-page optimization...Read More
Link building is still one of the best ways to increase visibility and authority for search engines. In fact according to Search Engine Land, backlinks remain one of the top ranking factors. However, search engines are also becoming stricter when it comes to spammy SEO tactics. The old strategy of stuffing backlinks doesn’t work anymore....Read More
CMS providers like WordPress are well optimized for SEO out of the box, but it is not perfect. In fact there are many onsite SEO mistakes that users make especially in WordPress. The bottom line is that you are responsible for a well-optimized website. if you’re not following SEO fundamentals any plugins and widgets you...Read More
During the early days of SEO, web directories were the bomb. In the early days Google algorithm was easy to play so if your site was listed on a ton of web directories, your chances of ranking high was guaranteed. The number of directory links you had influenced how well your site ranked on Google....Read More
Increasing your traffic is the best way to grow your ecommerce store. The more people who visit your store, the more likely some of them will buy your products. Here are some of the best ways to increase traffic and revenue. Content Marketing Posting information, news and entertainment will establish your credibility. It will also...Read More
Opening an online shop is a great way to compliment your brick and mortar business. Not only is this shop open 24/7, it is also accessible to people around the world. However, we all know that setting up shop is just the first step. You need a solid strategy that will bring traffic to your...Read More
SEO or search engine optimization is not just about keywords and ranking. It is also about off-site methods that can affect your visibility which includes social media. In the early days, social media websites like Facebook and Twitter was about connecting with other people in the sense that it was primarily a communication tool. Today,...Read More
The keywords you target for your SEO campaign are crucial for your ranking success. After all, the keywords you target are responsible for the type of traffic you will be receiving. This means that the right keywords have a better chance of being clicked compared to the wrong ones. Despite this, people are still making...Read More
According to a study commissioned by Google, the average consumer spends 15 hours per week searching on their mobile phones. The study also discovered that smartphone users tend to start researching a product through a search engine rather than going directly to a website. Furthermore, 93% of mobile users that use their phones for research...Read More
Did you know that your web design has an effect on SEO? Yes, seriously. SEO is not just about keywords. They still matter but search engines like Google is smarter than that. Here’s how web design impacts SEO. 1. Which Codes Matter To Google? There are many codes that are important to Google, but it’s...Read More
