Now that you’ve started to build your email list, you’ve probably reached a fork in the road: use single opt-in or double opt-in. You’re not alone because there is an ongoing debate as to which method is superior. For many, single opt-in is the best because it’s a more streamlined option. However, double opt-in proponents...Read More

Let’s face it, the internet is so full of ecommerce stores, bloggers, influencers and what not that it’s getting harder to attract your target market’s attention. There are simply too many competitors and standing out is even more important nowadays. Competitive analysis is a critical part of a business marketing plan. Competitor analysis will  not...Read More

Marketers are already familiar with the Big 3 social media platforms: Facebook, Twitter and Instagram. Marketers love them because they provide an easy way of promoting and sharing products and services. However, new social media platforms are created all the time. While they don’t have the same popularity as the Big 3, a handful of...Read More

We all know that the number of websites online have skyrocketed recently and more and more people are venturing to the internet not only for entertainment and information but for business too. Luckily, it’s easy to set up an online store. There are many tutorials and information available for aspiring online businessmen. But having an...Read More

Link building is considered to be the most important skill of SEO marketing. There are so many different strategies when it comes to digital marketing, and when you can master them well, you can ensure that you have a successful marketing campaign to look forward to. Since the internet and the technologies associated with it...Read More

Before You Jump Right into Blogging, Ask Yourself These 5 Questions In the online marketing world, the vast amount of traffic and brand awareness combined with the passion to write powerful blogs, its no wonder everyone wants a piece of the pie. When you begin to blog, you will want to provide a confident blog...Read More

Link Building Strategies That Are Worth More Than Gold Regardless of how much you consider yourself an expert in link building; chances of expanding to higher level is always available.  So, if you’re unable to move forward and can’t seem to pull yourself out from the boring blog commenting link building strategy or for some...Read More

Can Pinterest Be Utilised for Affiliate Marketing The hot-topic of this season on almost every affiliate forum is Pinterest.  This social networking and photo-sharing site has exploded in popularity, and is perhaps the only major social networking site which is has an almost exclusively female audience.  Pinterest is an aspirational social network. Users go there...Read More

Email Marketing Practices: Which One Is Suitable for You? Advertising or marketing has been the tool for any company or campaign or event to attract people and divert their attention towards themselves. In the early days marketing was only done through print media but now the electronic media, especially the Internet, has played a vital...Read More

Making Your Blog #content Viral-Worthy As an online marketer you are likely familiar with the term “going viral”. This simply means that content is moving through the internet at a remarkable speed,  building up backlinks and gathering a following with relatively little effort. It is called “viral” as a reference to a virus spreading quickly...Read More

How to Increase Your Internet Presence With the internet more popular than ever, it is no wonder many businesses are turning to the web to boost exposure and gain clientele. However, a website alone does not automatically guarantee heightened popularity and a rise in customers. If you are a business looking to increase your internet...Read More

Enhance Your E-Commerce Site Using 6 SEO Tips Being a business owner, you have to face it; traditional advertising sometimes has its flaws. These usually include the following aspects. It can be expensive. It can be difficult to track your campaign’s effectiveness. So, what is the ideal alternative then? If you want to minimise the...Read More

Move on from Thinking that Social Media Marketing is about Creating a Facebook Fan Page Most Internet marketing experts would agree that popularity of social media has introduced new avenues for connecting with the audience and promoting products. This popularity has prompted marketers to think about unique marketing strategies. While some of these strategies are...Read More

5 Signs of Efficient Landing Page Design – Create Scent Route to Draw Visitors on Your Website The efficient landing page is offering all what user wants in an easy and effective manner. Landing page is the most crucial point in the whole website development process and thus there is a domineering demand of landing...Read More

5 Classic Mistakes of #search engine optimisation (#seo) Search engine optimisation (SEO) matters most when you are running a website.  Whether you want to do the job of optimising your own website or hire a specialist to do it for you, you need to bear in mind that it is a delicate and a continuous...Read More

Getting The Most From Your SEO Provider SEO is one of the most sought after skills on the web that will last for as long as “keyword search” continues to be the key factor in web browsing.  Many pursue careers in search engine optimisation and many are also buying SEO to promote online businesses.  But...Read More

5 Rules When Sending Promotional Emails Sending promotional emails is a fast and effective way for marketing your product or service, provided you manage to gain your target audience’s attention. Internet marketing is incomplete without email marketing. Make sure that your email is engaging and eye-catching. A carefully planned strategy can help you expand your...Read More

Blog to Increase Your Business They are everywhere and they cover any topics under the sky – blogs, that is. And if you still hold the notion that blogs are just online diaries of people rambling on and on about their personal life, it’s time to snap out of it. Blogs can improve your business...Read More

Avoid Gimmicks When Marketing Your Site. Quality is Key. In some niches, the competition to get your website ranked in the first page of search engines is stiff. Companies and site owners are racking their brain to think of innovative methods to attract traffic. As you are deciding an approach to take towards marketing your website,...Read More

5 Quick Wins Link Building Steps for Your Personal Website With the introduction of social media networks our identities are spread throughout the web, sometimes without our knowledge. You can enter most of your friend’s names into Google and be able to find some information about them, which they are completely oblivious to. However, it...Read More