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User Experience (UX)

Top Reasons Why People Are Bouncing From Your Site

All website owners know how hard it is to get people to visit your website. This is why the last thing you want to do is to chase them away. Your website’s goal is not only to attract visitors; it’s actually to get them to stay which is why bouncing is a very big deal....
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New UX Books To Help You Succeed

UX or User Experience is an ever changing field. There are always new practices and theories that keep cropping up and explaining them can take some time because it’s not something that can be tweeted or just blogged about on social media platforms. Keeping your UX skill up to date is an ongoing process and...
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UX Designer

The Key Differences Between UX and UI

UX and UI are not the same; but even some industry experts use the terms interchangeably. During the last decade, UI and UX designers have become popular because many companies are prioritizing UI and UX design to build amazing websites. Let’s take a look at how UX and UI are different and how they help...
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how-long-build-professional-website

Don’t Let Poor Photos Ruin User Experience

Hurray! Your website is almost done. All that’s left to do is to add some pictures. But wait! Before you grab a random stock photo on the internet, there are some things you should Images are very important when it comes to your company branding. It defines your company, product and service and tells customers...
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Golden Rules Of UX

When we talk about UX (User Design) we always think about usability. However, UX is broader these days and covers more than usability. Just like web design tools, UX design is evolving. Whether you want to improve your workflow or just want to find out if you’re practices are within industry standards, here are some...
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pop-up-ads

Popups Are Annoying But Are They Useful?

To popup or not to popup? There are many websites out there riddled with popups. They are distracting, annoying and at times frustrating to deal with. These unwelcome blurbs ask you to subscribe or ask if you need help. There are times when popups startle you. Why do companies use popups? What is their purpose...
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UX Designer

What Does A UX Designer Do?

You’ve probably come across the term user experience (UX) designer more and more today.  While UX designers primarily work in the field of product development, the job title is still a mystery to many people mainly because of its newness. So if I say I’m a UX designer it’s not always clear what we do...
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iPhone

How To Optimize Your App For Better Retention Rate

Retention rates from Statista are quite disheartening.  According to their data 55% of mobile app users will abandon the app one month after downloading it. 68% will abandon it after 3 months and 21% of mobile app users will abandon an app after only launching it once. This means that many users will abandon an...
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indicateurs de performance commerciale

Landing Page Design Tips To Improve UX & Conversion

We know that creating high-performing landing pages is hard. Landing pages need to look good and communicate your message at the same time. It’s hard to get people to visit your website but it’s even harder to keep their attention. Here are some tips on how you can get their attention and keep them engaged...
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ux-benchmarking-benefits

Top UX/UI Tools

It takes more than just imagery and good structure to make a great website. Although the quality of design is important attention should also be paid to a site’s UX and UI. This is where UX design tools come into play and the demand for UX designers are on the rise. A good understanding of...
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using a web designer frequently asked questions

FAQs: Relevant Information For Better User Experience

If you’ve been to websites then you know that there will be time when you have burning questions that need to be answered ASAP. Most websites and companies go for the typical FAQ format that addresses some or all information needs of their users. However, what they don’t realize is that their FAQs often miss...
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The Ultimate Guide to Reducing Your Website’s Bounce Rate

Bounce rate is the percentage of people who visit your website and leave without clicking any links or viewing any other pages on your website. A high bounce rate indicates that your pages are not engaging your visitors. As a result, they will not generate traffic for you and you will not be able to...
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composition-cup

Gutenberg and WordPress: All You Need to Know

The biggest WordPress core update is coming this April 2018. It promises to make significant changes to the old system being used right now by WordPress users. Will the update affect your website? Well, not entirely. But it will change the way you interact with the CMS for the better. The newest editing experience you...
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elevating ux

The Complete Guide to Elevating UX in the FinTech Industry

 1 – Intro to UX and FinTech You can immediately relate to the feeling associated with the financial tools and solutions used by people in the fintech industry. Some evident adjectives to describe the overall experience can consist of ‘bland’ and ‘boring’.The need is for UX to be applied specifically to the fintech domain and...
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spotify-logo

The Biggest Trends in Web Development We’ve Seen this Year

The web is continually changing. Thus web development techniques have also been constantly changing. With every New Year, newer and more improved tools for web development come out, giving developers more opportunity to play with design and page interactions. Each time a new design comes out, new patterns bloom, fresh techniques blossom, and a possibility...
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ux-benchmarking-benefits

11 Amazing Benefits of UX Benchmarking and How to Conduct an Effective One

11 Amazing Benefits of UX Benchmarking and How to Conduct an Effective One UX benchmarking is the process of measuring and tracking the performance of your website or any other digital products over time in relation to a particular standard. For a website it refers to comparing a particular website’s performance against that of its...
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user-experience-testing

A Short History of User Experience UX

A Short History of User Experience UX We live in the age of the consumer- these days, customers are more informed than ever, and consequently, expect more than ever. User experience is more important than ever, in fact, according to a recent Walker study, it will overtake product and price as the key brand differentiator...
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user experience

3 Signs Your Website Needs an Update

You probably know from experience that these days everyone is searching for goods and services online. Chances are the last time you needed a plumber, wanted to book a table at a local restaurant or looked up cinema times you jumped on Google to get the info you needed. With the internet making up such...
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UX-User-Experince

5 Things Online Marketers Should Know About User Experience – UX

5 Things Online Marketers Should Know About Usehr Experience – UX In the broadest sense, user experience (UX) refers to any communication between a customer and a brand. This interaction is steadily becoming a standard in today’s digital realm, although in the past, it was considered to be restricted to website design. While that is still...
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