As we have said countless times in our blog, search engine optimization or SEO is necessary for businesses wanting to improve their online visibility and attract organic traffic. To create an effective SEO strategy, it is essential to conduct a comprehensive analysis of your website’s strengths, weaknesses, opportunities, and threats or SWOT Analysis. This helps...Read More
Digital marketing is a complex process that requires the evaluation of different metrics to achieve business objectives. However, with so many digital marketing tools available, finding a single source of truth can be challenging. Evaluating digital marketing performance requires both subjectivity and objectivity – which can be achieved through industry-standard KPIs, clear business objectives, and...Read More
It goes without saying that ChatGPT has completely changed the world, and its appeal is only growing. The chatbot is well-known for its hysterically accurate responses and hilarious outcomes. ChatGPT has begun to have an impact on digital marketing too. Let’s find out how. ChatGPT – The Amazing AI The Natural Language Process, or generative...Read More
eCommerce is continuously taking over the world. In an article by Red Search, there were 19.45 million Australian eCommerce users in 2020. This only proves that this new and innovative way of shopping is now the standard due to its convenience, cheaper selections, and huge discounts. Businesses of different industries have already entered the digital scene to...Read More
People are spending more time on the Internet. Even before the global pandemic hit us, there was already an evident rise in the number of Internet and social media users. An article proves this by revealing that back in 2018, 4 billion users were already online. And now that we have experienced a global lockdown, statistics revealed that users...Read More
Have you ever thought about what makes a good digital marketing agency? Well, if you are looking for an agency that gets the job done, then look for agencies with these must-have features! Killer Website What does it take to have a killer website? Usually, users tend to engage more in a website that has...Read More
Email marketing may sound very outdated. Especially when compared to ads and marketing done on social media platforms and others, but it actually isn’t. Email marketing, put in simplest terms, is the process of sending promotional emails and newsletters to a selected number of readers (however big or small the number may be). In Europe,...Read More
These days, everything revolves around digital marketing. Digital marketing has become the means by which many businesses attract new customers. It has become the driving force behind a business as many move away from brick-and-mortar stores and pricey print marketing tactics. Why Hire a Digital Marketing Agency? At first, digital marketing may appear simple –...Read More
