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search engine optimisation

5 WordPress Plugins to Turn Your Website Into an SEO Powerhouse

If you own a website, you have probably heard the word Search Engine Optimisation (SEO). But what is it and what role does it play on your website? SEO is a set of rules to be followed so that a specific website ranks higher in search engines (e.g. Google, Yahoo, and Bing). Search engines serve millions...
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Quick and Easy Guide to Writing In-Depth Content

While content remains king in the world of SEO, Google has become much smarter in measuring its relevance. This makes content creation an even bigger challenge, especially since it’s not just about infiltrating what you wrote with keywords from the title to the H1 tag and so on. In order to make it the very...
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5 SEO Tasks to Cross Off Your Checklist for 2018

With every new year comes a new set of trends and tasks that you have to check off your list to make sure that your site stays on top this 2018. Good news is, we’re not talking about trends you’ve never even heard of. A lot of what’s likely to get big in 2018 is...
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5 Reasons Why You Should Hire a Pro For Your Site’s SEO

SEO has long been an important strategy for businesses to succeed. It’s even become more necessary in this digital age, especially since more and more consumers are relying on e-commerce to purchase what they want and need. While there are several optimisation tactics that you can very well do on your own, completely managing it...
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5 Classic Mistakes of Search Engine Optimisation (SEO)

5 Classic Mistakes of #search engine optimisation (#seo) Search engine optimisation (SEO) matters most when you are running a website.  Whether you want to do the job of optimising your own website or hire a specialist to do it for you, you need to bear in mind that it is a delicate and a continuous...
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Getting The Most From Your SEO Provider

Getting The Most From Your SEO Provider SEO is one of the most sought after skills on the web that will last for as long as “keyword search” continues to be the key factor in web browsing.  Many pursue careers in search engine optimisation and many are also buying SEO to promote online businesses.  But...
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search engine optimization

Search Engine Optimisation Specialists Why Hire One?

Search Engine Optimisation Specialists Why Hire One? Not sure on what SEO is?  Or why you need it?  Well SEO stands for Search Engine Optimisation, and if you own a website then believe us you need it, you might not think you do, but trust us you do! Search engine optimisation is the process that...
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Competitive SEO Analysis The Pitfalls of Copying

Competitive SEO analysis The Pitfalls of Copying. Why you should never try to imitate your competitor’s SEO techniques Some SEO professionals, I know, have this tendency of getting over indulged in competitor’s analysis and follow in the footsteps of their competitors. So much so, that their entire SEO campaign revolves around the idea of imitating...
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SEO Case Study for Renovation Company Sydney

SEO Case Study for Renovation Company Sydney An example of results for search engine optimisation. The Client: Instile Renovations The Brief: The client wanted to engage in online marketing as a source of lead generation. No website existed so the campaign was created from the ground up. Challenges: · The website and domain name were...
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Online Marketer Boot-Camp is back in Sydney incl Search Engine Optimisation 101

Online Marketer Boot-Camp is back in Sydney incl Search Engine Optimisation 101 Check out this most recent promo for this years boot camp in sydney. Boot-Camp is back in Sydney for 2011 and it’s better than ever. Last November in Melbourne we officially retired our tried and trusted Search Engine Boot-Camp product that had been...
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