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Email Marketing
viral-marketing

Single Opt-in Or Double Opt-in: Which One To Choose?

Now that you’ve started to build your email list, you’ve probably reached a fork in the road: use single opt-in or double opt-in. You’re not alone because there is an ongoing debate as to which method is superior. For many, single opt-in is the best because it’s a more streamlined option. However, double opt-in proponents...
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email_marketing

6 Reasons Why You Should Build An Email List

Do you think email lists are outdated? Are you considering building one but you have some doubts as to their usefulness? Many businessmen and bloggers have doubts where email lists are concerned. This is usually because they don’t realize the importance of building one when they’re just starting out. However, they usually change their minds...
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email-marketing

How To get More Sales With Email Marketing

Are your email campaigns not delivering what you were hoping for? Are you wondering where you went wrong with your marketing campaign? If you’re scratching your head wondering where it went south, you’re in the right place because we have some of the most relevant and actionable email marketing tips you can apply in order...
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email_marketing

Email Marketing Tools To Try Before Buying

In its broadest sense, email marketing can refer to an email sent to a current or potential customer. This is usually a commercial message that aims to convert web visitors into clients or one-time customers into loyal ones. In today’s world of videos, instant chat services, social media and infographics, many seem to think that...
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email-marketing

Easy Ways To Boost Your Subscription Rate

Emailing newsletters is one of the best ways to keep in touch with your customers. They make people come back to your site regularly and keep customers informed about a certain topic. However, before readers can reap the benefits of your newsletter, they have to sign up to receive it first. So how do you...
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email-marketing

How To Make Email Marketing Work For Your Business

According to Content Marketing Institute, 83% of B2B marketers still use email newsletters to reach their target audience. However, of this of this percentage, only 58% are finding the method still effective. Even though 58% is still a decent rate, it still has room for improvement. Here are some tips on how you can make...
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e-commerce

Low Cost Ways To Grow Your Small Business

Many businessmen know how hard it is to succeed in the business world. Many of us think that we have done “everything” we can to make our business grow. Many hours were spent developing the perfect product and thousands of dollars were poured down into boosting marketing efforts to get your brand out there. If...
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subject-lines

Tips To Boost Email Open Rate

Do you know that your email newsletter has a chance of being sent to the trash or spam folder as of right now? As you read this your email is facing competition, tracking issues, RSS readers, mobile accessibility and digital noise. The first thing these attacks will target is your email open rate. This might...
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email_marketing

Best Email Marketing Services For Small Businesses

Is email marketing a big part of your business? Are you struggling to find the best email service out there? Businesses in Australia need email marketing just like other businesses around the world. According to studies conducted by Australian companies, email marketing has an average of 20.89% open rate, 6.46% click rate and received $22.78...
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email_marketing

Phrases To Avoid In Email Marketing Campaigns

We all know that there is no book that can tell you how to successfully run an email campaign. Successful campaigns are a result of trial and error; so to understand it and to leverage it properly, you need to practice and learn from results. However, there are a lot of techniques that can boost...
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Combining Email Marketing and Social Media Marketing

How to Combine Email Marketing and Social Media

Combining two of the most common marketing methods can help you save time, improve your branding, make your message consistent, and maximize the impact you have on your audience and potential customers. Creating campaign experiences that are cohesive between email and social can save you time purely in asset management. Using similar headlines, body copy,...
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email_marketing

6 Ways to Boost Your Email Marketing Campaign This 2018

Email marketing still proves to be a viable marketing strategy up to this day but pulling off a successful campaign is another story. As with other forms of marketing such as web design and content marketing, the goal is to create the best user experience to win customers over. And as it follows, brands and...
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Email-Marketing-EDM-Vs.-Social-Media

Email Direct Marketing EDM vs. Social Media to Gain Customers

Email Direct Marketing EDM vs. Social Media to Gain Customers In today’s advanced tech world, social media is the answer to everything. Many believe it’s the most innovative way to advertise and market a business. A very small amount still has faith in email marketing. Social media is the way of the future – there’s...
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5 Sure-fire Email Marketing Tips for First-Time Digital Marketers

5 Sure-fire Email Marketing Tips for First-Time Digital Marketers “E-mail Concept. Modern Laptop and Envelope” from FreeDigitalPhotos.net It won’t surprise you to know that digital marketers are now focused on both search engine optimization and social media marketing. SEO and social media marketing are part and parcel of Internet marketing, and nobody knows this industry...
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Email Marketing

Email Marketing Practices: Which One Is Suitable for You?

Email Marketing Practices: Which One Is Suitable for You? Advertising or marketing has been the tool for any company or campaign or event to attract people and divert their attention towards themselves. In the early days marketing was only done through print media but now the electronic media, especially the Internet, has played a vital...
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5 Rules When Sending Promotional Emails

5 Rules When Sending Promotional Emails Sending promotional emails is a fast and effective way for marketing your product or service, provided you manage to gain your target audience’s attention. Internet marketing is incomplete without email marketing. Make sure that your email is engaging and eye-catching. A carefully planned strategy can help you expand your...
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emsa

Email Marketing Summit Sydney 2010

Email Marketing Summit Sydney 2010 Today was the Email Marketing Summit Sydney 2010 organised by Vision6. The event is Australia’s only dedicated Email Marketing Summit making it a must for anyone serious about email marketing. The event is tagged with the acronym EMSA and is listed on twitter with the tag #EMSA10 click trough the...
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news_phplist

PHPList Tutorial Import Email Addresses

PHPList Tutorial Import Email Addresses This tutorial covers how to import your email addresses into PHPList email marketing system. Phplist is a great tool for mailing lists but can be confusing to use. This import tutorial demonstrates one of the key tasks in using the system which is getting your emails imported quickly. The main...
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